#1 Analyzing essay questions - Media Culture

In this module, I’ve been given 6 questions to choose for writing an essay by this semester. After looking through all the questions, I narrow down to two questions to do further analysis and exploration.

Question 1: Compare the advertisement of a local brand in different language editions and demonstrate how semiotics can reveal the differences and similarities between them.

Task Words - Compare and demonstrate
Main Topic - semiotics
Subtopic + Related Topic- semiotic, advertisement
Parameters/ Limits - Minimum 1
Keywords- semiotics, advertisement, local brand, different language edition, differences and similarities

As a advertising and graphic design student, this topic can never go wrong. Firstly, it's highly possible to find a local brand's advertisement that interpret into different language editions owing to our country's cultural values and environmental factors. In some way, this might be one of the strategies of communication to target at certain racial groups. With one advertising design, multiple different languages are proposed seem to be more effective to reach target audience.

Question 6: Critically examine the popular usage of digital cameras, Photoshop, or Instagram, and its impact on professionals in the creative industry.

Task Words - Critically examine
Main Topic - The popular usage of digital Cameras, Photoshop or Instagram
Subtopic + Related Topic- Impact on professionals in the creative industry
Keyword- technology

I'm interested in this topic and I know many of my course mates do as we're familiar with all kind of the technology that stated above. We know that technology is giving a huge impact in our society. I believe that this kind of technology is giving specific benefit to the professionals. Creative industry has come rely on technology, technology like adobe, allow creative people to be more efficient and reach beyond the usual. Adobe is becoming a services company to better connect the creative process and help people create in new and profound ways.


Reference:
Belsky, S. (2015). 'State of the creative industry' [Online] Available at: https://www.linkedin.com/pulse/20140325102257-4074853-state-of-the-creative-industry-its-democratization-benefits-us-all [Accessed: 27th of May 2015]